LG has unveiled a new line-up of 2017 OLED TVs at CES 2017. It includes, besides the W7 wallpaper OLED, new B7, C7, E7 and G7 TVs. 3D and the curves are gone but LG is adding support for four HDR formats, Dolby Atmos sound and webOS 3.5. 

LG B7, C7, E7 and G7
As the names suggest these are successors to last year’s 6 series models. With the new line-up LG is killing 3D and is making the C7 flat instead of curved. G7 will be available in 65 and 77-inch sizes, whereas the rest will be available in 55 and 65-inch sizes.

LG G7 and E7 feature - like last year - a glass design. B7 and C7 are more ”affordable” models. LG has also unveiled the unique W7 wallpaper OLED.

LG has made several improvements in picture quality. The screens are 25% brighter and support more or less the full DCI-P3 color space. LG has also improved input lag, bringing it down to just 21 milliseconds, the company said. This will make the TVs amongst the fastest for console gaming.

All four models support four HDR formats (HDR10, Dolby Vision, HLG and Advanced HDR by Technicolor). LG is using the term ”Active HDR” in its marketing but this is not a fifth format. At the moment LG is the only company to support this many HDR formats. 


Dolby Atmos and webOS 3.5
All of the new OLED TVs from LG support Dolby Atmos sound via the built-in speakers. While Dolby Atmos typically requires lots of speakers LG and Dolby believe that you can also benefit from the object-based audio format with less.

LG is updating its webOS platform to version 3.5. It includes a new, faster hardware as well as an improved Magic Remote, faster access to apps, and a new “Magic Link” feature that allows you to find new content and get information about actors on screen with the press of a button. The new remote will include dedicated buttons for Netflix and Amazon Video.

- ”The LG 2017 OLED TV lineup, consisting of models 77/65W7, 77/65G7, 65/55E7, 65/55C7 and 65/55B7, will continue to live up to its unrivaled ability to reproduce the most lifelike images of any TV product with perfect blacks, infinite contrast and an expanded color gamut. The company’s latest OLED TVs are built on this foundation of excellence and come with a number of new cutting-edge features designed to transform the TV into a comprehensive entertainment hub. LG’s 2017 OLED TVs feature the amazing blade-slim design of the B7 and C7 series, Picture-on-Glass design of the E7 and G7 series and the unique Picture-on-Wall design of the newest W7 series,” said LG.

LG did not announce release date or pricing details. FlatpanelsHD is chasing more information.